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The eMarketing4Dummies Team
ePublicist.ca
Adwords
Article : Case for Title Case
Written by Joseph Vivolo
For just about any search query you will see dozens of different variations of punctuation, abbreviations, and capitalization featured among the paid ad variations. Data…
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Article : Landing Pages
Written by Brian Clark
A critical aspect to the sucess of your Pay-Per-Click advertising is the quality of your landing page. A landing page is where your customer arrives after clicking on your…
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Article : Ten PPC Ad-Copy Tips
Written by Larry Chase
Managing paid advertising on the search engines can be tricky. The little boxes of ads seem innocuous, but many advertisers don't effectively capitalize on SEM (Search…
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Article : 20 Questions to Ask When Crafting PPC Ad Copy
Written by Andy Komack
Whether you are an agency providing Pay Per Click (PPC) services, or an in-house PPC manager, there are a number of questions you can ask that will lead to some great ad…
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Article : In The Beginning there was the Keyword
Written by Yoel Ben-Avraham
One of the first thing people ask me when they want to figure out how to advertise or market on-line is:
What are “keywords”?
Why are they important?
In a real…
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Adsense
Analytics
Article : Managing Your Twitter Following
Written by Josh Catone
Or "10 Twitter Tools to Organize Your Tweeps"
As Twitter surges toward an estimated 12 million registered users by year’s end (though some new stats may disagree), some…
Rating : 2 Comments : 0
NetPresence
Article : Marketing vs eMarketing
Written by Ajay Prasad
Your online business is not a wild crazy idea, but a source of income. Trust the right people to design your website. Your 17 year old nephew may be able to create your…
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Social Networking
Article : Managing Your Twitter Following
Written by Josh Catone
Or "10 Twitter Tools to Organize Your Tweeps"
As Twitter surges toward an estimated 12 million registered users by year’s end (though some new stats may disagree), some…
Rating : 2 Comments : 0
Article : Essential Social Media Listening Tools
Written by Clay McDaniel
You're a marketer who's hip to the idea of social media: You have a blog for your company or client, you know Facebook inside and out, and you can Tweet with the best of…
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Article : Tweet Fearlessly, Block Ruthlessly
Written by Michael Fortin
Yesterday, I had a tweet burp.
(If you’ve been living under a rock in the past year, a “tweet” is a brief, text message on micro-blogging platform Twitter.)
I call…
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Article : How We Use Twitter for Journalism
Written by Marshall Kirkpatrick
How useful can communication limited to 140 characters be for serious journalism? It turns out that the short messages you find on Twitter have proven wildly useful…
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