Tell us: What is the most powerful or effective tool you use to identify keywords for the various eMarketing tasks you need to accomplish. Drop us your suggestion at Suggestion Form and we'll check it out!
The eMarketing4Dummies Team
ePublicist.ca
Tool : Google Search-Based Keyword Tool
The Search-based Keyword Tool generates keyword and landing page ideas highly relevant and specific to your website. In doing so, the tool helps you identify additional advertising opportunities that aren't currently being used in your AdWords ad campaigns. The tool goes one step further by tailoring the keywords and other data (such as the amount of competition for the keyword, the suggested bid, and more) based on your language or country/territory settings.
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Tool : Google Traffic Estimator
The Traffic Estimator provides traffic and cost estimates for new keywords before you add them to your campaign. You can also review estimates for current keywords already running in an ad group.
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Tool : Microsoft Keyword Forecast
This tool forecasts the impression count and predicts demographic distributions of keywords. The forecast results can be shown as Flash, pictures, or text. The tool uses time series forecasts to predict future impressions, while taking into account seasonality and historical trends. Before launching your SEO or SEM campaign, use this tool to get forecasts of search volume and demographic predictions for your selected keywords.
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Tool : Keyword Mapping
KwMap.com is a complex keyword refining tool, aiming to help you discover new keywords. It is a fact that search engines can only help you in finding something if you know the right keywords.
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Tool : Semrush - Competitor Analysis
Do you want to optimize your site within Google? To do that you need to know your site's major competitors. To do a thourough analysis you don't need to know all the competitors, one or two is enough. Typically you'll receive a report of the domain consisting of 6 parts. Each section of the report analyses the keywords associated with the URL (or keyword) you choose to research.
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